complex decisions,
made simple
decision-making tools & frameworks
Choosing the Right Framework: Evaluating Early Stage Product Ideas
Every great product starts with a simple idea. However, not all ideas are destined for success. In the complex world of product development, it’s crucial to evaluate early-stage product ideas effectively to ensure a higher likelihood of success. This article explores various frameworks that can help entrepreneurs and product managers assess the potential of their…
Keep readingHow to Use Customer Needs to Prioritize Product Ideas for Development
Every product, in theory, is designed to address a number of needs that exist in the market. Innovation frameworks like Strategyn’s Jobs to be Done argue that consumers do not buy products; rather they hire the products to do some job for them (or address a need they have). But how do you go about…
Keep readingHow to use a decision matrix to generate buy-in on your ideas
Anyone working within a team has probably had an experience where their brilliant idea was shut down by powers that be. Even in cases where there is initial traction, the idea might still get killed down the road when one of the critical stakeholders is not on board. So what can you do about it?…
Keep readingHow to make decisions as a distributed team
The Coronavirus pandemic forced a lot of knowledge workers into a virtual working environment. At this point the organizations seem to have wholly embraced digital collaboration technologies, enabling a relatively smooth transition to a 100% remote work environment. Yet, we are still figuring out how to approach some situations in a remote environment – group…
Keep readingGOOD IDEAS OFTEN GO NOWHERE: HERE’S WHAT YOU CAN DO ABOUT IT
This article was written in collaboration with Larry Schmidt and Steve Schwartz of The Inovo Group – strategic innovation consultancy. At the beginning of 2021, Zoom Video Communications (Zoom) had a market capitalization of $116B. Zoom was the result of the inability of Cisco Systems (market cap $189B), to recognize a huge, new opportunity. Eric Yuan, the…
Keep readingHow to reduce uncertainty in decision-making
In these unpredictable and fast-changing times, individuals and organizations have to make decisions within an unprecedented level of uncertainty. How will the aftermath of the pandemic and shift to remote work affect Amazon’s decision to build the second headquarters in DC? If you are a commercial real estate company, what do you do with your…
Keep readingReducing uncertainty in decision-making
In these unpredictable and fast-changing times individuals and organizations have to make decisions within an unprecedented level of uncertainty. How will the aftermath of the pandemic and shift to the remote work affect Amazon’s decision to build the second headquarters in DC? If you are a commercial real estate company, what do you do with…
Keep readingFrameworks for idea evaluation
There has been a lot written about how to “best” evaluate ideas in an innovation process. Practically every company working within or adjacent to the space of innovation has created some kind of framework they use to evaluate ideas. While it is not up to us to determine which particular framework works best, we can…
Keep readingFrameworks for Idea Evaluation and Prioritization
There has been a lot written about how to “best” evaluate ideas in an innovation process. Practically every company working within or adjacent to the space of innovation has created some kind of framework they use to evaluate ideas. While it is not up to us to determine which particular framework works best, we can…
Keep readingHow to Use Grid Analysis for Idea Evaluation
Grid analysis (also known as Decision Matrix, Pugh Decision Matrix, Weighted Scorecard, and others) is a framework for evaluating ideas and making decisions that uses a set of weighted criteria to rank the ideas. Each idea is evaluated against each criterion and assigned a score based on how well the idea satisfied that specific criterion.…
Keep readingUsing Grid Analysis for Idea Evaluation
Grid analysis (also known as Decision Matrix, Pugh Decision Matrix, Weighted Scorecard and others) is a framework for evaluating ideas and making decisions which uses a set of weighted criteria to rank the ideas. Each idea is evaluated against each criteria and assigned a score based on how well the idea satisfied that specific criteria.…
Keep readingAbout Rationalize.io
The initial version of Rationalize was built as an exercise in learning JavaScript. The first version of the app was quite simple with no backend or collaborative features. Since then, thanks to the efforts of multiple people, the who contributed their time writing code, generating ideas and having conversations with the end users the app has evolved to what it is today. If you are interested in contributing, feel free to reach out. Or find me on LinkedIn or Instagram.
Acknowledgments:
Business vector created by vectorjuice – www.freepik.com, Business vector created by stories – www.freepik.com, Abstract vector created by starline – www.freepik.com, Background vector created by starline – www.freepik.com, Background vector created by starline – www.freepik.com, Graphics vector created by stories – www.freepik.com
Want to collaborate?
I’d love to build out the application further, so if you are interested in collaboration, feel free to reach out. (especially, if you can code). If you are a user of the app, I would be interested in understanding your use-case and if there is any functionality that you want.
Dima Kalinchenko
dmitry@rationalize.io
Boulder, CO